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We are Loopper | This is our story

About

About

Loopper is a promotional products company based in Amsterdam, supplying businesses worldwide. Behind the website is a team of more than 50 people working across sales, design, customer service and operations, helping companies turn an idea, logo or campaign into merchandise people actually want to use.
 

We make branded merchandise easier for businesses worldwide.

HeadquartersAmsterdam, the Netherlands
SupplyingBusinesses worldwide, from our base in Europe
Team50+ employees across commercial, creative and operational roles
Customers10,000+ customers, rated 4.7/5 on Trustpilot (1,282 reviews)
RootsPromotional merchandise experience dating back to 2002
Loopper team in Amsterdam
One team in Amsterdam. Customers worldwide.
10,000+

Customers served.

50+

People behind Loopper.

24 years

Industry experience.

200,000+

Customisable products.

Our story

Built from product knowledge. Grown around a better customer experience.

Loopper traces its roots to Incentive Europe premiums & concept, established in 2002. That experience in promotional merchandise became the foundation for a more digital, faster and more accessible way of ordering branded products.

Loopper was founded by Edwin den Hartog with a simple idea: business buyers should have the breadth of an online catalogue without losing the human help that matters when choosing, designing and producing branded merchandise.

Today, that combination still defines us. Customers can explore a large range online, while our team in Amsterdam stays involved behind the scenes: advising, checking artwork, solving production questions and keeping orders moving.

Inside Loopper

The website is only one part of the company.

Behind every quote, mockup and delivery is a team working together from Amsterdam across different markets, languages and specialisms.

Loopper team members in a meeting at the Amsterdam office
Product decisions, customer questions and campaign ideas are worked on together.
Loopper colleagues together at the Amsterdam office
A growing team with one shared focus: making branded merchandise easier to order.
What matters to us

A practical approach to merchandise.

We believe good branded products should make sense for the person ordering them and for the person receiving them.

01

Make choice easier

A large catalogue is useful only if customers can still find the right product. Our team helps narrow down options and turn a brief into a realistic recommendation.

02

Keep people involved

Technology makes ordering faster, but merchandise still involves artwork, materials, deadlines and production choices. That is why customers can reach real people throughout the process.

03

Keep moving

Marketing and event deadlines rarely wait. We organise our service around fast answers, quick visualisation and clear next steps so projects do not get stuck.

From Europe to the world

Local market knowledge, one Loopper team.

From our Amsterdam headquarters we supply organisations across Europe and around the world. Different markets have different buying habits, languages and expectations, so our team works across those local contexts rather than treating every market the same.

  • Netherlands
  • Germany
  • France
  • Italy
  • Spain
  • Poland
  • United Kingdom
  • And worldwide
What we do

We help companies turn ideas into physical brand experiences.

Sometimes that means a straightforward order of branded gadgets, bottles, pens or bags. Sometimes it is a welcome pack, an event concept, a premium client gift or a product that needs to be developed specifically for a brand.

Our job is to connect the creative idea with the practical details: product choice, branding method, artwork, quantities, timing and production.

The product is visible. The work behind it is what makes the project run smoothly.
Where our work shows up

Merchandise for real business moments.

HR

Welcoming and rewarding people

Onboarding kits, milestone gifts and year-end thank-yous that make internal moments tangible.

Explore merchandise
Marketing

Bringing campaigns into the real world

Products for launches, activations, conferences and brand moments that continue after the campaign ends.

Explore merchandise
Sales

Strengthening relationships

Thoughtful branded gifts for clients and partners, from simple giveaways to premium selections.

Explore merchandise
Responsible choices

More informed product choices.

Our sustainable collection includes products made from materials such as rPET and bamboo. We make sustainability claims at product level rather than applying them to the whole catalogue, and certification is available on request.

Working with Loopper

A broad catalogue, with people behind it.

A Loopper Promotional Products Consultant inspecting a branded product sample
Our Promotional Products Consultants ensure quality and help you select the right product.

Customers can choose from more than 200,000 customisable products. Explore our personalised merchandise or, when the standard range is not enough, talk to our team about custom product development.

Quotes are sent within 30 minutes at most and a free digital mockup can be prepared within 1 hour, helping teams move quickly from idea to approval.

How fast do I get a quote?

Quotes are sent within 30 minutes at most.

Can I see my design before ordering?

Yes. A free digital mockup can be prepared within 1 hour, so you can approve the design before production.

What if I can't find the right product?

Choose from more than 200,000 customisable products, or talk to our team about custom product development when the standard range is not enough.

Is the consultation free?

Yes. Advice from our Promotional Products Consultants is free, whether you choose from the catalogue or need a fully custom product.

Which countries do you deliver to?

We supply businesses worldwide from our base in Europe, with local market knowledge in the Netherlands, Germany, France, Italy, Spain, Poland and the United Kingdom.

Premium bespoke branded gift box with a custom notebook, pen and accessories Fully bespoke
Loopper Special Projects

Didn't find exactly what you're looking for?

Create a product that's uniquely yours with Loopper Special Projects.

Looking for something beyond our catalogue? Our Special Projects team works with you to develop products tailored to your brand, your audience and your goals. Using our global network of manufacturing partners and production techniques, we can source or create virtually any product to match your vision.

  1. 1Concept & design
  2. 2Prototyping
  3. 3Testing
  4. 4Production
  5. 5Delivery

We manage every step of the process. Tell us what you have in mind and we'll explore the possibilities with you.

Pick a time for a free call with one of our Promotional Products Consultants.

Team events

Good work, good company.

From summer drinks by the water to Christmas presents under the tree, we make time to celebrate together. Four-legged colleagues included.

Life at Loopper

Want to be part of the team?

We are a growing international team working across sales, design, customer service, marketing and operations. If you like helping brands turn ideas into real products, take a look at our current opportunities.

View careers
Talk to Loopper

Have a merchandise idea in mind?

Tell our team what you are planning and we will help you find the right way to make it happen. Advice from our Promotional Products Consultants is always free.

What do our clients say?

Eden
Thanks to Loopper for great products and even better serv..
Show whole review
Thanks to Loopper for great products and even better service!  We had a great time working together and I am excited about our future collaboration. 
Sue
Fab
Tom
I ordered 100 branded lighters for a small business in Se..
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I ordered 100 branded lighters for a small business in September and was helped through the process by Mark S. The process was really straightforward, the products arrived on time (actually slightly earlier than expected, shipping with TNT from mainland Europe to the UK) and the quality of the mini clipper lighters (and the printing of the logo) is better than I was hoping for. We will definitely be using loopper again when we do other runs of branded products.
Mastervolt
4 stars: good service, well treated
Mockup Free design & unlimited revisions Within 1 hour!
We pride ourselves in a fast but qualitive service without exception. Within 1 hour of your offer request or order, we will provide you with a free digital mock-up without any strings attached. This way we make sure to have a good start to making that deadline!
Custom made Custom solutions for every budget Create your own product!
We go above and beyond to make sure you are happy. We offer over 6000 products that you can make your own. Looking for that special product? We have our own creative department that custom designs your idea. You name it, we produce it!
Experience Trusted by 10,000+ companies for 24 years
With 24 years of experience we have learned that human contact and knowledge about our products is key to what we do. We distinguish ourselves by always making sure that there is someone allocated to your project that will think along with you to get the best results.